Chapter 510
Selling like hotcakes! Nationwide distribution
Chapter 510 Selling like hotcakes! Nationwide distribution
No matter how turbulent the outside world was, or how pessimistic people were about Changhong Factory, the old factory director used all his connections and finally managed to renovate the production line before the Spring Festival.
Like the old factory director, Lin Xiaohe drew up an office in the office building, placed a small bed 1.2 meters wide, and ate and slept in the factory.
Time waits for no one; delaying the resumption of work by even one day is a contempt for divine authority.
"Old factory director, you really are something!" Lin Xiaohe gave a thumbs up, her eyes full of admiration.
To be fair, the old factory manager was very capable in management and technology, but due to his upbringing, he lacked market acumen and vision.
From all perspectives, the former factory director was a very well-rounded and excellent candidate for deputy.
Hearing Lin Xiaohe's praise, the old factory director smiled with satisfaction.
As the person in charge who watched Changhong Factory decline to its current state, he was almost overwhelmed by guilt.
Fortunately, there was Director Lin, who brought new hope to the factory.
If Director Lin can truly bring Changhong Factory back to life, then she is herself, the savior of more than 300 elderly, weak, sick and disabled people!
Lin Xiaohe smiled broadly and waved the papers in her hand: "I have even better news, the patent has been approved! What do you think, should we work on it right away without taking a holiday during the Spring Festival, or wait until after the Spring Festival to resume work?"
The old factory director's heart was like a war drum being pounded, the thud deafening, as if it were about to leap out of his chest at any moment.
"Really, really?"
"real!"
This news struck the old factory director like a bolt of lightning, leaving him completely stunned.
Immediately afterwards, he clenched his fists tightly, raised his arms to the sky with all his might, and roared, "Now, resume work immediately! I'll go and inform the workers!"
The winter of 1993 was an important day that more than 300 elderly, weak, sick and disabled workers at Changhong Factory would never forget.
After being shut down for nearly a year and a half, Changhong's factory has finally resumed operations!
The gray-haired workers, wearing uniforms with the Changhong factory logo printed on the back, stood in front of the production line again.
The work clothes were old, but they were all washed clean without a single stain.
They looked serious, strictly followed factory rules, stood at their respective workstations, and were completely focused, with no one whispering to each other.
Lin Xiaohe came to the workshop with the old factory director and looked at the workers standing like an army, and sighed softly.
"Old factory director, do you know why our country's industry has developed so rapidly in such a short period of time?"
"why?"
"Because we have a group of the most disciplined and hardworking workers in the world. Because we have a group of researchers who are passionate, have faith, and are capable!"
The system of grades one, two, and eight for workers is a channel for advancement for the working class and a very useful mechanism.
On Earth, this wave of corporate reforms completely destroyed the Level 8 skilled worker system, making it impossible to rebuild.
This led to a period in which the factories' labor needs and the market's labor force were severely mismatched.
The factory needs skilled workers at level four or five or above, but the workers cannot prove their abilities or obtain learning paths.
Lin Xiaohe wanted to preserve this mechanism to help the Eastern Kingdom of the Node World achieve a breakthrough.
After listening to Lin Xiaohe's words, the old factory director remained silent.
The changes in the past year or two have made him feel that the workers are no longer the masters, but rather a burden he wants to get rid of but can't.
Hearing these words from a young man was undoubtedly a great comfort. The two walked along the production line, observing everything.
The entire factory only produces one thing: foldable heated bath tubs! Also known as sauna tubs.
The product design is essentially a home-use, foldable, portable mini sauna shower room.
Users can sit inside the box and generate steam through electric heating to achieve a sauna shower function.
The more the old factory director looked, the more he exclaimed, "Director Lin, what were you thinking? How could you even think of a sauna tub?"
Lin Xiaohe explained, "What is a market economy? The essence of a market economy is producing and selling goods that customers want. If you put yourself in the customer's shoes, think about what you lack, what you want, and what you are willing to spend money on, you will know what to sell."
The sauna tub was a product that Lin Xiaohe specially selected for this era and for Changhong Factory.
In 93, the commercial housing market had not yet officially begun. The living conditions of people across the country were extremely limited.
Regardless of whether it's in the north or south, taking a bath at home is a difficult task for ordinary families.
Especially in winter, although homes in the north have heating, the heating temperature is not as high as it is in later times.
In addition, toilets in the north are generally small, and some are public toilets, lacking suitable facilities for showering.
As for bungalows, they are even less suitable for showering.
In the south, taking a bath is relatively convenient in the summer, but in autumn and winter, it gets colder indoors than outside, making bathing a major pain point for southern residents.
A sauna tub perfectly solves this problem.
Lin Xiaohe estimated that before the housing market boomed and people in Dongguo improved their living conditions, Changhong Factory could make a good profit from sauna bath tubs for several years.
The Changhong factory production line was started, and the first folding bathtub was given to the county head by Lin Xiaohe.
At the same time, Lin Xiaohe used 30% of the shares of Pang Donglai Selected Supermarket as collateral for a bank loan of 500,000 yuan.
Of the 100,000, 100,000 was reserved for resuming production, while the remaining 400,000 was used entirely for advertising.
The advertisement was filmed by someone hired by Lin Xiaohe. It is a scenario-based content that highlights the convenience, space-saving, and easy-to-store features of the foldable bathtub.
"Old factory manager, let's prepare for a tough battle. Once the advertising is launched, it's sure to bring in all sorts of orders. Are all the telemarketers here?"
"Everyone's here!" There are still so many spare staff at the Changhong factory, and all of them have received customer service training.
Lin Xiaohe told them that when they encountered large buyers, they must make separate notes to prepare for the future construction of a multi-level distribution sales system for Changhong Factory.
Everything is ready; all that's left is for the TV commercials to air.
"Three, two, one! Here it comes, our advertisement!" The old factory manager's legs trembled with nervousness as he stared intently at the television screen, his eyes unblinking. "Manager Lin, is 830 yuan too high?"
"No, our product is a new type of consumer electronics that fills a market gap. It's positioned as a brand-name product that solves the bathing problems of ordinary families. Its price is cheaper than buying a house with a bathroom, so ordinary families who want to pursue a higher quality of life can afford it!"
In fact, sauna tubs became an overnight sensation!
Not only people in Anning County wanted to buy it, but buyers from the city, province, and even other provinces called the factory overnight.
"Yes, the uniform retail price is 830 yuan. If you purchase more than 100 units, you can get a 7% discount. The more you buy, the bigger the discount."
"5000 units? Excuse me, would you be interested in becoming our provincial distributor? Let me explain the distributor policies to you..."
"I'm sorry, the stock has been cleared out. Orders are now booked for a month from now. Would you like to continue waiting?"
The operators were hoarse from answering so many calls, but not one of them complained; on the contrary, they were very enthusiastic.
This is not only because they get commissions, but also because the sauna tubs became popular, which revitalized the Changhong factory!