Chapter 8
Making money is the only truth
There is no such thing as a sure-fire way to make money in this world.
Sometimes, if you feel that the returns on an investment far exceed market expectations, you should be careful that you may have been scammed.
The market in 2000 was a mixed bag, with all sorts of strange and unscrupulous people, and all kinds of unorthodox methods, both expected and unexpected.
Even a business tycoon like Shi Yuzhu can easily find himself burdened with enormous debts if he's not careful.
But Su Yu is a reincarnated person.
He foresaw the outcomes of many things that hadn't even happened yet, so it might be difficult to take off immediately.
But seizing the initiative and being in the right place at the right time is still quite simple.
In particular, with Liu Yifei's help, they obtained a patent application form with the signatures of the An family.
However, it takes at least three to five months to process a patent application.
Therefore, he could only wait for the results, find manufacturers to prepare for large-scale production, and choose a second, equally profitable path.
The GG market flourished after 2000, especially in an era before the development of the Internet and mobile phones, when entertainment options were scarce.
Regardless of age or gender, people turn on the TV every day.
TVG has also reached its peak.
Therefore, GG business also became one of Su Yu's goals.
Brain Gold is the first target.
During this period, while he was filming during the day, he made Li Yang go out into the streets and alleys and interact with the elderly.
The target audience for health supplements is still the elderly.
Young people may not care about their health, but once you're over forty, you'll need to get a thermos and goji berries.
You can't deny getting old.
Su Yu has a deep understanding of this. He used to be able to act in any kind of play, but as he got older, he could only take on roles that were not difficult.
Play a handsome middle-aged man, or a reclusive master or something...
Brain Gold is still in its early stages. Shi Yuzhu just borrowed 500,000 yuan from a friend. It is still a long way from becoming the behemoth that has dominated the top of the health product bestseller list for many years.
Of course, Su Yu could easily start his own business and create a Brain Gold product.
However, he is not prepared to do so.
On the one hand, he didn't know much about the health supplement market, and on the other hand, he didn't have that many resources and connections.
People can be a little greedy, but what they are greedy for must be something they understand.
Therefore, Su Yu was only interested in GG.
Of course, gaining Shi Yuzhu's approval is not easy.
Don't be fooled by his current poverty and even debt; he was once listed by Forbes as the eighth richest person in mainland China.
The data must be detailed.
The content must be accurate.
The GG keywords must fit Shi Yuzhu's needs.
So what is Shi Yuzhu's current strategy?
It started with the senior citizen market in Jiangyin, expanding city by city, and gradually reaching across the country…
So what is the biggest pain point for the elderly?
lonely.
In fact, most elderly people have money, but many are reluctant to spend it because they feel it's unnecessary to spend money on themselves.
It would be better to leave this money to your children.
Similarly, they also desperately want their children to spend money on them.
Even if it's just a handful of sunflower seeds bought casually from the roadside, they eat it with more relish than the food they eat at home.
Su Yu's current identity is just an ordinary person. If he wants to get the Brain Gold, he must be very shrewd.
So when he brought Li Yang to visit, he won over Shi Yuzhu with just three sentences.
"I have a detailed market survey report on the elderly in Jiangyin."
"To make money from the elderly, you must create a demand for them, such as getting their children to spend money on you."
"No gifts this holiday season, except for Brain Gold..."
An hour later.
Su Yu and Shi Yuzhu sat in the office, each with a GG contract in front of them.
Although Li Yang came with Su Yu, he didn't actually do anything.
Even when looking at this famous domestic tycoon, he was somewhat reserved, acting like a fat man weighing over 170 pounds.
"Then, as agreed, give us a 5 yuan deposit, and I'll give you a sample a month later. Once the sample is approved, you can give me the remaining 10 yuan."
"no problem."
Shi Yuzhu looked at Su Yu's face, clicked his tongue, and said, "Are you really not going to work with me? I think you're very suitable for this line of work."
Su Yu declined his kind invitation again, shrugging and saying, "I'm a bit shy."
"Your perspective on issues is incredibly insightful. Are you really only eighteen?"
"I'm a precocious person."
Shi Yuzhu raised an eyebrow thoughtfully, thinking to himself that this kid never tells the truth. He's so shrewd at such a young age; he'll definitely be a force to be reckoned with when he grows up.
After signing the contract, Shi Yuzhu shook hands with Su Yu and watched the two leave.
Only then did Li Yang come to his senses, looking at Su Yu with a serious expression, before taking a long, deep breath.
Without any help from anyone, he negotiated a 15 yuan deal on his own, and the whole process was extremely fast, which was simply impossible in Li Yang's eyes.
He thought he was making a good profit reselling VCDs, but the other party got 5 yuan as soon as they met.
Who the hell can stand this?
The key point is that Su Yu is too bold. Li Yang felt that even if he had more confidence, he wouldn't dare to talk to the other party like that. After all, Su Yu was a big shot who was once worth hundreds of millions.
"Brother Yu, I understand what you meant when you said that before."
Su Yu glanced at the cash in his bag. "Being an actor makes money too slowly. How much do you even get for a single film?"
Li Yang stared at the money, swallowed hard, and said, "Actually, I've been wanting to eat roast duck for a long time..."
"After we finish this order, I'll take you to eat the most expensive roast duck in Jiangyin."
"Brother Yu is awesome!"
Su Yu raised an eyebrow, thinking to himself, "That's all you're good for. You're satisfied with a roast duck that isn't even from Kyoto."
But to be honest, isn't this better than filming a movie?
You're constantly being called around and forced to drink on set just for an audition opportunity, and the director can replace you with whoever he wants; the decision-making power is never in your hands.
Now look at it, just patting your boyfriend on the shoulder can easily bring in tens of thousands of dollars.
"By the way, Brother Yu, we got the money, but how do we film GG?"
Su Yu snapped out of his daze, "Want to film a scene? That's easy. There are so many extras in the crew, just pull a few over."
Li Yang pondered for a moment, "Isn't this a bad idea? Our reputations are ruined among those people, and many are waiting to see us make a fool of ourselves."
"Since they want to see it, then let them see it for themselves. The recruitment is up to you."
Su Yu was too lazy to get involved in such trivial matters. He stretched and said, "I have a filming assignment tomorrow, I'm very busy."
Li Yang looked at him in surprise, "You don't actually have a crush on Liu Xiaoli, do you? She's a whole twelve years older than you!"
"What nonsense are you talking about?"
"I'm not making this up! Brother Yu, you've never been this attentive before. You even called me a pervert, but I didn't expect you to have such unusual tastes!"
Su Yu thought Li Yang might have forgotten his brain. "Who's a good person buying a secondhand house? Aren't you afraid of running into the previous landlord?"
Li Yang was taken aback for a moment. "Isn't that pretty exciting?"
"Take control of what's going on in your head."
Where will you be filming tomorrow?
"Amusement park".
Li Yang found it hard to believe after hearing this. "Is Liu Xiaoli really that childlike? I thought she was the rich, pampered type."
Su Yu couldn't help but glance at him. "Do you still want to eat roast duck?"
"think!"