Joint Promotion, Talented Scholar He Xi

Chapter 138 Joint Promotion, Talented Scholar He Xi

【Impermanence】is a new book by a new author. He Xi’s reputation in the film industry will help with the promotion, but the effect will not be significant.

It's very difficult to boost sales all at once.

However, if it can be given away along with movie tickets to spread the word about the work, then the promotional effect will be significant.

Although they gave away a lot, they also lost a lot in the process.

However, advertising itself costs money, so giving away books directly saves on advertising expenses.

By cooperating with each other, the film's promotion costs can also be significantly reduced.

For [Jinxi Entertainment], which is in its early stages, lacks both fame and funds, this is the most cost-effective option.

If Vivian Chow hadn't been signed to PolyGram, He Xi would have been prepared to buy movie tickets and give away a record with them!

Even so, he could still make some changes to Vivian Chow's album.

Since we can't give away a record just because you buy a ticket, we'll draw one lucky audience member out of every thirty people and give them a record.

Then, every ten draws, one audience member can be randomly selected to receive a CD autographed by Vivian Chow.

He Xi can buy these records with his own money.

What's more, he was also the lyricist, composer, and producer of this album.

They used a portion of the records for promotional activities, and PolyGram couldn't say anything about it.

While waiting for the release of "Sex Is Zero", He Xi was not idle.

The instrumental tracks for his new album are ready, and he's started recording the songs in the studio.

Meanwhile, the first part of the novel "Zhu Xian" has also been completed, from the beginning to Zhang Xiaofan's journey down the mountain to meet Biyao, enter the Dripping Blood Cave together, and discover the Hehuan Bell.

He then took the novel to the Ming Pao editorial department.

[Ming Pao] It is no longer Jin Yong's property.

Last April, Jinpu sold his shares in Ming Pao, and on New Year's Day this year, he resigned from his position as honorary chairman.

From then on, he made a final severance from the business he had personally founded and developed.

Although Kim Yung no longer controls the narrative of Ming Pao, his influence still exists.

Readers will always remember the days when they followed the novels in Ming Pao.

The classic novel "Zhu Xian," which netizens call the "bible of martial arts in the post-Jin Yong era," should naturally be published in the place where Jin Yong once fought.

Moreover, for the new boss who has just taken over Ming Pao, being able to produce a novel that rivals the success of a gold shop would certainly be a very prestigious achievement.

Only in this way can he gain a foothold in Ming Pao and lead Ming Pao to continue its greatness.

He Xi did not submit her work by mail and wait for the editor to find it like finding a needle in a haystack, passively discovering the extraordinary nature of "Zhu Xian".

Instead, he brought the novel manuscript and a check directly to the headquarters of Ming Pao.

Before he could earn money from Ming Pao, he planned to give them money first.

"Hello, I'm He Xi from [Jinxi Entertainment], and I'd like to do some promotional work for the movie."

A poster of "Sex Is Emptiness" with Yuan Jieying's photo on it, and a check for 500,000 yuan were placed on the table.

The receptionist instantly transformed into a smiling angel.

"Hello Mr. He, please wait a moment, I will contact Mr. Lin of our GG department right away."

Five minutes later, He Xi met the head of the GG department and introduced herself.

"I am the director and screenwriter of this film, and also the lyricist, composer and producer of all the songs on Vivian Chow's new album, 'Next Stop, Superstar'."

"This is my latest novel. Please take a look. If it's convenient, could you please recommend a suitable editor for me?"

The head of the GG department took the manuscript with a bewildered look and opened it blankly.

Then, I saw a line of text.

Heaven and earth are ruthless, treating all things like straw dogs!

"hiss!"

The head of the GG department is a veteran who stayed from the Jin Yong era. He joined the company after experiencing the glory of the martial arts world of Jin Yong's shop, and later accompanied Ming Pao to witness the rise and fall of countless novels.

I can't speak for other things, but I do have some discernment when it comes to reading novels.

With just one sentence, just the beginning, he could see the extraordinary nature of this novel.

The novel 【诛仙】 has two versions.

One is the original version with two female leads, Biyao and Lu Xueqi.

The other is a revised version with Lu Xueqi as the sole female lead.

He Xi had read the original novel. Although she had participated in the debate over the two female leads back then, she thought it was reasonable for Lu Xueqi to end up with Zhang Xiaofan.

However, he still couldn't accept the revised version's significant reduction in Biyao's scenes.

The truly touching part of the novel "Zhu Xian" is not only Lu Xueqi's companionship and unwavering support, but also Biyao's willingness to die for love without regret!

When He Xi first read "Zhu Xian", she felt that Bi Yao was a bit pretentious and had a spoiled princess temperament, and she was even a little annoyed by her.

But when she saw her use the "Infatuation Curse" to fight against the overwhelming "Immortal Slaughtering Sword Formation," showing no fear even as her soul was scattered.

I was instantly moved by that infatuation and determination. My initial annoyance vanished, replaced only by heartache.

At that moment, reviving Biyao was no longer just Zhang Xiaofan's obsession, but also He Xi's and many other fans of "Zhu Xian".

The original novel ended with Biyao not being resurrected, which was understandable.

The revised version also cut out Biyao's scenes.

As everyone knows, Lu Xueqi's prototype is the author Xiao Ding's wife.

However, author, for the sake of your own family's happiness, you disregarded the feelings of countless readers and ruined a classic work.

Is this appropriate?

(The above represents He Xi's personal opinion only and has nothing to do with the author of this book, [Listening to Spring Whispers in a Small Building All Night]!)

Now it's He Xi's turn to write, and he naturally has to write it according to the original version.

Lu Xueqi's official love interest status can remain unchanged.

However, Biyao's scenes absolutely cannot be cut!

In the first part of the novel that He Xi brought, Bi Yao had just made her appearance, and Lu Xueqi was still an ice queen.

Their romantic relationships with Zhang Xiaofan are only just beginning, and it's impossible to see how they will develop in the future.

However, the book's elegant and flowing prose, full of classical Chinese style, along with its magnificent world of immortals and heroes, magical weapon battles, diverse characters, and the clash between Buddhism, Taoism, and demons, make it a truly captivating read.

In particular, the opening line, "Heaven and earth are ruthless, treating all things like straw dogs," deeply captivated the head of the GG department and the editor-in-chief of the editorial department.

"Hey—Xi-zai, are you sure you wrote this novel?"

"Oh, I don't doubt your abilities, it's just that the content of this novel is very good, and our newspaper may promote it as a key project."

"Therefore, it is necessary to have a certain understanding of the subsequent story outline, development, and the length and word count of the entire novel."

"These things must be discussed with the author himself—"

He Xi smiled.

"I am the author, no doubt about it. If there's anything you need to confirm, just talk to me."

Looking at He Xi's serious face, Chief Editor Lin couldn't help but sigh.

"I never expected you, Xi-zai, to be such a talented man! Your talent is almost on par with Ni-zhen's!"