Chapter 633
A Purely Amateur Crew
Jiang Yang reached out and took it.
Zhang Tao added, his tone deliberately sincere: "Considering that you are the top scorer in the college entrance examination and this is your first time accepting an endorsement, we are offering you a very generous deal. The endorsement fee is five million yuan, and the cooperation period is one year, which includes print advertising, video shooting, and offline campus promotion activities. At the same time, we will work with your alma mater, Tongliang Middle School, to carry out the Top Scorer Charity Program and donate a batch of learning equipment. This will greatly help your personal reputation and social image."
As he said this, his eyes were fixed on Jiang Yang.
He tried to discern any emotional fluctuations from Jiang Yang's face.
Jiang Yang glanced at the core clauses, his expression remaining calm.
I felt the warmth of the contract.
It was printed out by Zhang Tao's team members during a meal earlier.
This indicates that the contract has been modified.
Why were the contract terms changed?
At the dinner table just now, we didn't talk about anything, and Jiang Yueyue kept bothering Zhang Tao.
Jiang Yang didn't dwell on these things.
I just read the terms and conditions carefully.
I thought Zhang Tao would employ a lot of tricks, like in typical business negotiations in the industry.
That's how it is when you talk about endorsements.
They will pressure for lower prices and lock in resources.
Normally, for a newcomer with such high popularity, the traps that brands are most likely to set are only a few.
Using the fact that it was her first endorsement as an excuse, she emphasized that the starting price shouldn't be too high, and that she would see if her salary would increase in future collaborations.
Once the hype dies down, he'll lose his bargaining power.
Brands can enjoy long-term endorsement benefits at a low price and can freely add work requirements afterward.
There's also the practice of making empty promises.
To put it simply, it's about downplaying endorsement fees.
They infinitely amplify the miscellaneous, unquantifiable values of public welfare programs, school collaborations, and personal reputation enhancement.
This suggests that this is an opportunity to build connections.
This is used to suppress actual compensation.
After all, they came with the principal and Lao Li, so normally they would do that.
Some actors have been signed long-term, low-paying contracts, and when they want to terminate the contract after gaining popularity, they have to pay exorbitant penalties.
Some celebrities were fooled by promises of charity, attending five events for free, only to find that the brand had only donated a few dozen textbooks in the end.
Some celebrities failed to read the exclusivity clauses and subsequently accepted endorsements for unrelated product categories, leading to lawsuits and claims from the brands.
These kinds of things happen all the time in the industry.
However, after reviewing the entire plan, it became clear that it was exactly as Zhang Tao had described.
Not only were the endorsement fee amount and the one-year term clearly stated, but even the partner school of Tongliang Middle School in the public welfare program was specified.
There are no obvious ambiguities in the core terms.
"Xiwei, what do you think?" Jiang Yang asked.
"I...I don't know, I've never dealt with these things before." Tian Xi tilted her head slightly, carefully examining the contract terms.
"Five million, what do you think of this amount?"
Five million!
There are a lot!
Her parents could never save this much money in their entire lives.
We can buy a house in Tongliang outright, and my sister can attend the best dance classes in the future.
It can save my parents from having to work so hard to earn money.
Suppressing her excitement, Tian Xi slightly raised her eyes and said to Zhang Tao seriously:
"Five million is a bit low. Once Jiang Yang's variety show 'Mars Intelligence Agency' airs, the popularity will be even higher, and more people will know about your brand."
Upon hearing this...
Zhang Tao knew what was going on.
Indeed, five million was actually a slight understatement.
This left Jiang Yang room to negotiate the price.
He smiled and said, "Teacher Xiwei, what do you think is a suitable price? This is just a negotiable price, and it can be increased. When it comes to business, you have to negotiate."
"One hundred million."
Zhang Tao almost spat out his tea.
The smile on her face froze.
"I was just kidding, Director Zhang. How would I know about these things?" Tian Xi smiled and said, "I'm just doing so-so at Jiangyang Company. I brought Chaoyue here because she's the top female employee in the company. She knows all about these things, and she knows how to negotiate prices."
"Yang Chaoyue, the Chaoyue who sang Calories?" "Yes."
"How much will Chaoyue ask for?"
"One billion!"
Zhang Tao's lips twitched.
They realized that Tian Xiwei was just talking nonsense to lighten the mood.
It depends on what Jiang Yang thinks.
Jiang Yang was still scrutinizing the contract.
The sincerity is there, but some details are still unclear.
On the surface, five million is a lot, and it also comes with a reputation for public welfare.
However, the cooperation period was too long, which coincided with the peak season for the college entrance examination in Jiangyang.
A year later, his title of top scholar was worthless.
"Jiang Yang, what are your thoughts?" Zhang Tao asked.
Jiang Yang placed the document on the table, neither nodding nor shaking his head. He looked up at Zhang Tao and said in a flat tone, "Director Zhang, thank you for your sincerity, but I cannot accept this proposal."
Zhang Tao's heart tightened: "What is it that you're not satisfied with? We can discuss it further."
"First, there's the endorsement fee," Jiang Yang said bluntly. "Five million is too low."
What are your expectations?
"One billion."
Upon hearing this...
They both laughed.
Knowing that Jiang Yang was joking, Zhang Tao said seriously, "To be honest, Jiang Yang, five million is already the maximum price we offer to newcomers."
He added, "Besides the financial convenience, we're also offering a charity program, which greatly enhances your personal brand. Jiang Yang, the era of IP is coming. The era of traffic has arrived, and the era of IP is about to arrive. Can you feel it? This cannot be measured by money alone."
"You don't need to talk to me about added value."
Jiang Yang interrupted him:
"I'm just a student, how would I know about the era of traffic and the era of IP? I don't even understand it. I only talk about commercial value."
"I'm probably the only one in the whole country to be a double top scorer in the college entrance examination, right? In terms of film and television, I'll soon have the popularity of 'Fighter of the Destiny'. In terms of business, you are the first one for me."
"Furthermore, there is a high degree of overlap between my audience and Youxuepai. Students, parents, and educational institutions are all connected. The conversion efficiency of my popularity is unmatched by ordinary celebrities."
Done.
He paused.
He deliberately raised his chin and added, "Moreover, Youxuepai is not the only education brand that wants to talk to me about endorsements; several other brands have also contacted my team proactively."
Tian Xiwei listened very attentively at first.
These negotiation techniques are things she doesn't usually encounter.
There are even some words that I can't understand when I hear them.
Make a point of writing it down, and ask Jiang Yang about it after everything is over.
Hearing this, my mind went blank.
Several other education brands have also contacted Jiang Yang's team.
It's possible that other education brands have contacted Jiang Yang; it's hard to say, but it's quite possible.
The issue is.
Jiangyang has a hammer-like team?!
It's just a shell company, and the whole area is full of these artists.
Several of them held multiple positions.
Bai Lu not only serves as everyone's public assistant but also acts as a public paparazzi, and she herself is also an artist.
Yang Chaoyue, the company's top female employee, is the HR manager and also aspires to become the finance manager.
Mai Mai, the company's vice president, has no real power; she relies entirely on shouting in the [Beautiful Girl Battle 4] group.
A completely makeshift troupe.
Jiang Yang's words are just pure deception.
Her parents told her from a young age to be an honest child.
Fortunately, after she went with Jiang Yang, she stopped listening to her parents.
Tian Xiwei immediately replied, "Yes, several other companies have also contacted our team." (End of Chapter)