Yi Meng Jianghu

"Hmm." Sun Zhonghuai nodded, listening. The people from Youku have contacted us? What's so special about Youku?

"I'll talk to Mr. Li Han about this drama later. Let me first talk about the drama 'Qingqing's Daily Life'," Sun Zhonghuai said.

Just as the two were talking in the office, the secretary knocked and came in.

"Mr. Sun, Mr. Li is here."

"Okay." Upon hearing this, Sun Zhonghuai immediately stood up and asked his secretary to call over the heads of other departments in Beijing.

Inside the meeting room, Li Han, Sun Zhonghuai, and other senior executives from Tencent Video discussed the content of "Qingqing's Daily Life".

"Mr. Li Han, we have a general understanding of the script's content. We just wanted to ask about your views on the marketing and promotion of this drama," Sun Zhonghuai said.

"That's how it is," Li Han said, clearing his throat.

"The core message of 'Qingqing's Daily Life' is to focus on a refreshing and healing style, featuring a group of women and lighthearted food, and to spread the word primarily through Douyin and Weibo."

"First of all, our core marketing positioning focuses on differentiated selling points, opposes 'domestic infighting,' emphasizes everyday life, promotes female mutual support, and offers lighthearted stress relief, food therapy, and so on."

"The target audience is primarily women aged 18-35, focusing on topics such as 'watching TV shows while eating,' 'electronic pickled vegetables,' and 'heartwarming light comedy.'"

"Qingqing's Daily Life" contains feminist content, but if feminism is handled well, it can also attract a large audience.

"Hmm...I understand." Listening to Li Han's eloquent explanation, Sun Zhonghuai nodded.

Regarding the cast, Li Han stated that he and Xiao Tian would be the male and female leads, and other actors would be auditioned.

Li Han then finalized the investment with Tencent. Tencent Video's initial investment was 100 million yuan, not including advertising costs, while Li Han decided to invest 30 million yuan.

Li Han and Tian Xiwei are currently enjoying immense popularity, and with Tencent Video as a backing, GG's brand recruitment efforts are sure to be very successful.

"By the way, I already have someone in mind for the second female lead," Li Han said finally.

"Okay, so is Li Han also directing and starring in this drama?" Sun Zhonghuai asked.

"Yes, but we need to arrange for more assistant directors, since it's an ensemble drama." Li Han nodded.

"Sure, no problem. We'll invite a few more people then." Sun Zhonghuai nodded with a smile.

As for the producers, Sun Zhonghuai took on the role without hesitation, and then arranged for several younger Tencent Video staff members to gain some experience.

While Li Han was busy in Beijing, Li Yitong and Meng Ziyi were also busy promoting "The Legend of the Condor Heroes".

...In Changsha, the two took leave from their respective film crews and rushed to Changsha to prepare for promotional activities.

Backstage, Li Yitong was looking down at her phone. She couldn't help but smile as she watched the refreshed content. Was it because the content was so popular, or because she was watching too much? Every time an app refreshed, it would push edited videos of "Tongxin Weimin" to her.

At this moment, Meng Ziyi entered and smiled slightly at Li Yitong, who was sitting in a chair.

"Yitong."

Upon hearing this, Li Yitong looked up and smiled at Meng Ziyi.

"Ziyi has arrived."

The two met through Li Han, and later got along very well while filming "The Legend of the Condor Heroes", so they had a good relationship.

Step forward

Meng Ziyi sat next to Li Yitong, glanced at the other's phone screen, and then pursed her lips.

"Please, it's just a couple pairing, why are you even promoting it yourself?" I'm shipping my own couple?

"Hehe." Li Yitong chuckled and turned off her phone.

"Isn't it just a same-sex couple? If you want to ship them, we can make it a couple... let's call it 'Yi Meng Jianghu' (a Chinese idiom meaning 'One Meng in the Jianghu')." Meng Ziyi said with his arms crossed, dissatisfied.

"Are you on fire?" Li Yitong looked at Meng Ziyi in confusion. Why was he so angry when they just met?

"I'm not targeting you." Meng Ziyi pouted and then sat down.

"Who are you going to blame, Xiaotian?" Li Yitong asked, somewhat amused.

"It must be her. What are you pretending to be if you're a newcomer?" Meng Ziyi chuckled.

"A newcomer? She's the real deal now, okay?" Li Yitong muttered to herself.

"You two met in Beijing?" Li Yitong asked curiously.

"No, I'm free, why would I want to see her?" Meng Ziyi shook her head.

"Li Han rented an apartment, and I was planning to have him stay at my place, but he didn't agree..."

"Want to stay at your place?" Li Yitong couldn't help but chuckle.

"What are you thinking? You're both public figures now, and quite popular. It's not like before. You still want to live together?"

Meng Ziyi pursed his lips and said nothing, his gaze fixed on Li Yitong.

"You and Tian Xiwei seem to have a pretty good relationship, right?"

"Don't say that, our relationship isn't bad either," Li Yitong said helplessly.

"So... are you closer to her or to me?" Meng Ziyi asked, raising an eyebrow.

Li Yitong was stunned for a moment. It's one thing if you and Xiaotian are fighting over Li Han, but why am I also going to fight over him? Is this right?

Seeing that Li Yitong remained silent, Meng Ziyi blinked. "Why aren't you saying anything?"

"What do you want me to say?" Li Yitong couldn't help but laugh. I had nothing to say.

"Tch." Meng Ziyi curled her lip and looked down at her phone.

Seeing this, Li Yitong glanced at the other person, pursed her lips, and then picked up her phone to continue looking at it.

"When I have time..." Meng Ziyi said, looking up. Upon hearing this, Li Yitong looked up at her.

"Let's go back to Beijing together and have a meal with Li Han."

"That'll have to wait until after filming wraps up," Li Yitong muttered to herself, then smiled and nodded with narrowed eyes.

"Okay, no problem."

In Beijing, Zhang Yimou is currently preparing to film the movie "Shadow". The cast has been finalized and filming is scheduled to begin in Beijing in March after the Lunar New Year.

Originally, Zhang Yimou wanted Liu Haocun to star in the movie, but he had to give up due to his age and instead chose Guan Xiaotong instead.

The film "Shadow" was jointly invested in by LeTV and Tencent Video, with each platform having its own producers.

Cheng Wu, the head of Tencent Pictures, holds a similar position to Sun Zhonghuai at Tencent, and he is also one of the producers of the film "Shadow".

On the plane to Beijing, Cheng Wu, almost without thinking, opened Weibo and came across a novel called "Cliff Walkers." He then checked the author of the novel and saw that it was... Li Han.

Wait, is that Li Han from next door who has a deep collaboration with the video department? He clicked on the account and saw that it really was him.

Although Cheng Wu had never met the other party, he had heard of him and that Sun Zhonghuai greatly admired him.